The Language Worker

Translation in India - Language, Culture, Multilinguism


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Lamiya Mukadam is the co-owner with a demonstrated history of working in the marketing and advertising industry with a focus on Content Management, Business Operations, Business Development, and Marketing Strategy.

Vikram Manghnani is the co-founder, Creative Operations and Business Director at VMC. He the driving force behind VMC’s new vertical - Transcreation and Localization - with a focus on localizing global brand campaigns and communications in to regional Indian languages, without diluting its true essence as it travels across India.

Vikram and Lamyia founded VMC in the year 2005 as Bombay’s only agency that did Copywriting. After proving itself as a successful module in the then conventional world of advertising, VMC grew up to be recognized as a dependable outsourced copy support and content partner to some of India’s top agencies and global brands. In the years to follow, VMC expanded its portfolio by introducing services such as Designing, Brand Consultancy, Digital Solutions, Photography and Events – cohesively strengthening its core service of Copywriting.

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The Language WorkerBy Rita Prazeres Gonçalves