Dez Blanchfield gets up close & personal with Didier Chincholle Head of Ericsson’s Excellence Center of Experience Design, Digital Services, talking about his academic & professional career, his role with Ericsson, the importance of User Experience, User Interface, Design, Orchestration, 5G, 5G Core, NFV, SDN, the emergence of 5G and what's on the horizon in the Telco cloud market.