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In this episode of 87:60, BJ Kito sits down with Becky Lewis, founder of Invictus Records, to explore a different kind of record label — one built to protect artists instead of exploiting them. Becky breaks down why most musicians still can’t make a living in a streaming-first world, how traditional contracts create massive power and information imbalances, and what it looks like to build a more transparent, partnership-driven model where artists keep ownership and control. From masters and publishing to mental health, mobility, and the “label-plus” vision Invictus is building, this conversation is a grounded look at how the industry could work, and why it has to.
By Rebellion GroupIn this episode of 87:60, BJ Kito sits down with Becky Lewis, founder of Invictus Records, to explore a different kind of record label — one built to protect artists instead of exploiting them. Becky breaks down why most musicians still can’t make a living in a streaming-first world, how traditional contracts create massive power and information imbalances, and what it looks like to build a more transparent, partnership-driven model where artists keep ownership and control. From masters and publishing to mental health, mobility, and the “label-plus” vision Invictus is building, this conversation is a grounded look at how the industry could work, and why it has to.