Jason Raymer, Senior Vice President of Revenue and Client Experience at iQmetrix explores the top five megatrends shaping telecom retail in 2024, based on the iQmetrix Trends in Telecom Retail report released last year. Jason discusses the strategies telecom retailers can adopt to address the labor shortages and high turnover rates impacting the industry, and the role that AI will play in enhancing customer experience and operational efficiency over the next few years. Jason explains how telecom retailers might need to adjust their sales and marketing approaches, given that consumers are holding onto their devices for longer periods of time, and predicts the impact that wireline MVNOs and their bundling strategies will have on traditional wireless carriers. He also looks at the concept of Interconnected Commerce and its adoption in telecom retail.

To learn more, visit www.iqmetrix.com/industry-intelligence/2024-telecom-retail-trends