Sales Activation

Tribe Book - Chapter 9 - The Tribe Playbook


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Playbook comes from the sporting term, meaning various strategies for the team that, when employed, will hopefully result in a win. In the corporate world, it's now used to define an organisation's approach to program execution. In this last chapter, we see how the Tribe playbook can help you get your own Tribes up and running in days, not months.  

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Sales ActivationBy Alistair McQuade