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What if we told you to stop thinking right, and start "Thinking Wrong"?
Legendary designer John Bielenberg joined Alex in The Woodshed to talk about breaking down existing neural pathways, a cross-country road trip in an refurbished ambulance, stupid thinking as a practice, breaking the 500CC diesel land speed record, and how trick your brain into "thinking wrong"... phew!
Let's just say this is one interesting conversation!
By Alex Bogusky, Chief Creative CPBWhat if we told you to stop thinking right, and start "Thinking Wrong"?
Legendary designer John Bielenberg joined Alex in The Woodshed to talk about breaking down existing neural pathways, a cross-country road trip in an refurbished ambulance, stupid thinking as a practice, breaking the 500CC diesel land speed record, and how trick your brain into "thinking wrong"... phew!
Let's just say this is one interesting conversation!