Tricks of the Trade(mark)

Trademarks are everywhere, and Erik shares 25 reasons to love them in this episode.

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In this episode, Erik shares the story of how John Legend came to an interesting resolution to protect his brand – straight from the artist himself!

The post John Legend Understands Trademark Protection appeared first on Erik M Pelton & Associates, PLLC.

When dealing with a trademark dispute, many decisions go into crafting a cease and desist letter. Erik shares 25 considerations to make in this episode.

The post 25 Considerations for a Trademark Cease and Desist Letter appeared first on Erik M Pelton & Associates, PLLC.

We are a small business and we specialize in helping small businesses protect their brands. Here are 5 essential tips for anyone starting a new venture.

The post Do These 5 Things When Starting a New Business appeared first on Erik M Pelton & Associates, PLLC.

There are an infinite number of reasons for an attorney to help you with your brand protection. Erik shares his top 25 in this episode.

The post 25 Reasons to Use a Trademark Attorney appeared first on Erik M Pelton & Associates, PLLC.

Taylor Swift’s musical success is undeniable, and her brand protection is equally impressive. Erik shares 3 trademark tips inspired by Taylor.

The post Be Like Taylor: 3 Swift Trademark Tips appeared first on Erik M Pelton & Associates, PLLC.

When applying for a trademark, it’s important to use the correct classification for your goods and/or services. Erik shares 25 of the many different classifications for goods and services in this episode.

The post 25 Classes of Goods and Services at the USPTO appeared first on Erik M Pelton & Associates, PLLC.

Erik describes how his favorite comedy movie uses the power of a trademark to win a trial in this episode.

The post The Role of Trademarks in Erik’s Favorite Legal Movie appeared first on Erik M Pelton & Associates, PLLC.

Erik shares key insider tips he learned from his time as a USPTO Examiner in this episode

The post 25 Tips from a Former Trademark Examiner appeared first on Erik M Pelton & Associates, PLLC.

Our take on the USPTO’s proposed fee increases and how small businesses may be affected.

The post Comments on USPTO Fee Increases appeared first on Erik M Pelton & Associates, PLLC.