The Radio Imaging Podcast

TRIP018 – Behind The Scenes – Alastair Boyes

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Behind The Scenes with Alastair Boyes from IMGR

He talked about loads of great stuff, we heard his imaging reel and he played examples of what he talked about around making a connection with your audience in your imaging.

Here’s a quick summary of what he had to say:

  1. Be in the now. Harness what’s relevant right now to your audience.
  2. Know your audience. Nail your target listener to one person and direct everything to them.
  3. Keep writing. Write as many as ideas as possible then test them on others to find the best few to make.
  4. Read it out loud. This helps you make sure the idea works when spoken.
  5. Be fearless. Push the boat out right out!

    6. Connect with Al on LinkedIn, Twitter or Email him!

    How Audio Enhances Your Brand Content

    It’s a great article about finding your signature sound here.

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    The Radio Imaging PodcastBy wizzFX