TripAdvisor's revenue coming from the Hotels, Media & Platform declined by a striking 12% on Q3. 

The problem, again, seems to be Google’ SEO advantage: “We believe,” Tripadvisor stated, “our most significant challenge remains Google pushing its own hotel products in search results”. 

Kaufer said that “Q3 was more difficult than we anticipated, and this has dampened our outlook for the remainder of the year.” The company announced “a comprehensive cost structure evaluation.”