After spending a lot of time on the road in recent months, Maxine and Isabelle unpack what travel really looks like without alcohol. From airport culture and in-flight drink carts to liquor stores in cities across the country, talking about it helps move the needle.  They explore why vacation has become so intrinsically linked to drinking (from the moment you arrive at the airport) and what happens when you replace that default. The result: new rituals, more energy, deeper presence, and no hangovers... even in paradise.  They share practical tips for navigating travel alcohol-free, from bringing your own options to advocating for better zero-proof offerings at bars, restaurants, and airlines. The conversation also highlights the growing sober and sober-curious movement—particularly the role women are playing as founders and consumers—and spotlights brands like Raising the Bar, making it easier to bring elevated alcohol-free experiences anywhere.

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