Serving her second term on Idaho Beef Council Board, I asked Trish Dowton about Idaho Beef Council's marketing strategy.

Trish Dowton  ID Beef

In its 35th year, this award-winning program keeps farmers, ranchers and agri-business professionals informed. This program focuses on the cutting-edge issues of farming. Advances in technology farming with GPS and satellite imagery technology, use of drones and advancements in infield communications, Crop and Soil Sciences, new crop varieties, changes in tillage, new soil treatment options in addition to farm human interest stories. Host of the show is Lorrie Boyer who is motivated by an intense desire for Ag-Vocacy and telling the farming and ranching story, Lorrie expressed creativity in carrying out Ag news, market reports and special human interest stories, which won her awards not only with the National Association of Farm Broadcasting Association but with the Colorado Broadcasters Association as well. She was also named &ldquo;Friend of Ag&rdquo; for several youth and state-based Ag organizations, including 4H and regional FFA Chapters, Rocky Mountain Farmers Union, Colorado Association of Conservation Districts, and the Colorado Corn Growers Association. 
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In its 35th year, this award-winning program keeps farmers, ranchers and agri-business professionals informed. This program focuses on the cutting-edge issues of farming. Advances in technology farming with GPS and satellite imagery technology, use of drones and advancements in infield communications, Crop and Soil Sciences, new crop varieties, changes in tillage, new soil treatment options in addition to farm human interest stories. Host of the show is Lorrie Boyer who is motivated by an intense desire for Ag-Vocacy and telling the farming and ranching story, Lorrie expressed creativity in carrying out Ag news, market reports and special human interest stories, which won her awards not only with the National Association of Farm Broadcasting Association but with the Colorado Broadcasters Association as well. She was also named “Friend of Ag” for several youth and state-based Ag organizations, including 4H and regional FFA Chapters, Rocky Mountain Farmers Union, Colorado Association of Conservation Districts, and the Colorado Corn Growers Association.  

In its 35th year, this award-winning program keeps farmers, ranchers and agri-business professionals informed. This program focuses on the cutting-edge issues of farming. Advances in technology farming with GPS and satellite imagery technology, use of drones and advancements in infield communications, Crop and Soil Sciences, new crop varieties, changes in tillage, new soil treatment options in addition to farm human interest stories. Host of the show is Lorrie Boyer who is motivated by an intense desire for Ag-Vocacy and telling the farming and ranching story, Lorrie expressed creativity in carrying out Ag news, market reports and special human interest stories, which won her awards not only with the National Association of Farm Broadcasting Association but with the Colorado Broadcasters Association as well. She was also named “Friend of Ag” for several youth and state-based Ag organizations, including 4H and regional FFA Chapters, Rocky Mountain Farmers Union, Colorado Association of Conservation Districts, and the Colorado Corn Growers Association. 
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Trish Dowton ID Beef

Trish Dowton ID Beef

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