In this episode of the Trout Wrangler Podcast, I’m joined by Chase, the founder of Slayfest—a lifestyle brand born “on the banks of the rivers in the hot Southern Oregon summer.” What started as time on the water evolved into a community-driven brand that brings hunting, fishing, and storytelling together under one banner.

We talk about how Chase built Slayfest from the ground up, what their “Fishing is Fishing” tagline means, and how the aesthetic stays authentic yet fresh on the water. From Southern Oregon to Montana, Slayfest represents a wide range of anglers, and we dig into how those landscapes shape the content and apparel they create.

Chase shares some awesome behind-the-scenes stories—including one about tying a fly from a buck he harvested—and we talk about the importance of storytelling in building a brand that connects with people beyond just the cast.

We also dive into the Slayfest community, where the crew is coming from, and what’s next for the brand—new drops, potential meetups, and big plans on the horizon.

🎣 This episode is brought to you by Riversmith. Head to⁠ riversmith.com⁠ and use code WRANGLER10 to save on rod holders and gear.

https://slayfest-fishing.square.site/