Hello hospitable humans, welcome back to True Hospitality!
Today's episode is part 3 in our special social media series we're calling - On Social. We're taking time out to reflect on this complex topic through the lens of hospitality to delve into some of the realities that go along with it.
For example, Question: Is social media an effective way to grow your business? If so, how to do it earnestly, locally and in turn; effectively!
And if the answer is; no, social media is not worth the effort - What do you do instead?
Alan and Justin recently sat down with Hospitality PR expert Jordan Culberson to find out about the current thinking on social media and the role it might play in the future.
As you'll soon hear, while many of us have come to believe that its the be-all-end-all for promoting your business, the reality is that on it's own, it may not be doing that much. How then, should we rethink our investments in Social Media and rightsize our expectations of what it will actually do for us?
Lastly, during this episode convo we called out the idea of including a link to Kevin Kelly's 1000 true fans in the show notes. Here's a link: https://kk.org/thetechnium/1000-true-fans/
Hosted by Alan Booth
Made in partnership with More Fun Tomorrow & Poached Jobs inc.
Featured in this episode: Alan Booth, Justin Garcidiaz, and Jakup Martini
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The True Hospitality Podcast is brought to you in partnership with More Fun Tomorrow and Poached Jobs Inc.
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