The Wise Consumer

True or false: You never need to wash merino wool?


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Meet Dan Demsky, the co-founder of Unbound Merino, an ethical and sustainable men’s clothing line that utilizes “nature’s miracle fiber" -- merino wool. 

In today’s episode Dan and I chat about:

  • How someone who had absolutely no passion or interest in fashion launched a clothing label.
  • The importance of understanding and living out your core values.
  • Why less is sometimes better.
  • The hidden cost of fast fashion.
  • The pros and cons (but mostly pros) of working with your best friends.
  • What mulesing-free merino wool means and why it’s controversial.
  • Where and how Unbound’s products are sourced and manufactured.
  • Our love of fresh tomatoes
  • And so much more!

Happy listening!

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The Wise ConsumerBy Madeleine Wisecup

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