Season 2 episode 9 we chat with Helena co-founder of TrueStart Coffee, the feel good coffee company. TrueStart has a strong ethical and sustainable ethos, and the coffee exists to make you feel great!

Helena discusses the importance of a positive mindset as a driving force for a successful business, and being brave when repositioning your brand to appeal to a broader audience. Episode 9 also covers topics including trusting your gut instinct and using your unique personality as a strength. As always, listen for great start-up advice and a podcast exclusive offer https://www.truestartcoffee.com/. 

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