How Trump Won Using Strategic Branding, and What Entrepreneurs Can Learn From Him Specialization is better than generalization, Trump teaches us. That’s why white working-class men loved him. It doesn’t matter if you’re thrilled or outraged or something in between at seeing Donald Trump become our new president-elect. Objectively, Trump ran an impressive and surprising political campaign, and it’s because of his penchant for personal branding and marketing that he won in such an astounding upset. https://www.entrepreneur.com/growing-a-business/how-trump-won-using-strategic-branding-and-what/285124 For 2nd straight year, Super Bowl watchers see ‘He Gets Us’ ads featuring Jesus partly funded by Hobby Lobby family For the second... View Article