The Small Church Marketing Podcast

Trunk or Treat Promotion

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In this episode, we'll be looking at all the ways you have available to promote this event to your community. Hang on tight and grab something to take some notes with 'cause you might need it.

We'll be going over Facebook Ads, Facebook Events, Landing pages, print, banners, EDDM, and more.

Promotion Plan

  • Advertising
    • Start advertising to your community 4-5 weeks out.
    • Facebook Event
      • Do a drawing for those who share the event on Facebook
      • Post in the Facebook event every day leading up to the trunk or treat.
        • Post about what’s going on, do a couple of live videos and post about all that you’ll have available for them.
        • Landing page on your website
        • Sign Up Sheet
          • If you don’t have a website or a way to do a landing page use your church database’s form or make a google form with the link to it.
          • Post in local Facebook groups
          • Submit an event to online community event boards
          • Print flyers/invite cards
          • Print posters and take them to bulletin boards at businesses
          • Print posters and ask church people to put them up at their job
          • Facebook Ads
          • Email people you already have contacts for
          • Text people you already have contacts for
          • Send flyers home with kids in junior church/bus ministry
          • EDDM
          • Banners
            • In front of the church, people in the church put them up 


              • If there's anything I can help you with in regards to this stuff shoot me an email at [email protected]

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              The Small Church Marketing PodcastBy Dillon McCurdy