What the Business Is, callers dial in to shout out their hustle, highlight their brand, and share what makes their business stand out. Hosts Homer and Bailey keep it real with unfiltered takes on trending topics—from the controversy surrounding Adam Procell and the YouTube poll backlash, to their bold predictions on the Diddy case. It’s Sipp On That Friday, so grab your drink and settle in for a mix of business, culture, and candid conversation.

The Legendary Homer Blow and Bailey Coleman kick off the show with the bombshell news: Diddy is facing 11 years—should Cassie return the settlement money? Callers weigh in with fiery takes. But things take a wild turn when Bailey casually drops that she signed NDAs with both R. Kelly and Diddy, throwing the entire show into chaos. The phone lines light up again.

Then, the conversation pivots to Adam Procell’s underwhelming community meeting. Why was turnout so low? And why did the few who showed up seem to support him? Homer and Bailey unpack the optics, the implications, and what it says about the community’s pulse.

The Legendary Homer Blow and Bailey Coleman continue their passionate reaction to the Mother’s claim that she’s trying to help curb the violence—but is she doing enough? Callers weigh in with their thoughts, sparking a lively debate. The conversation shifts to parenting and discipline, as Homer and Bailey reflect on their own experiences raising children. From tough love to heartfelt lessons, they explore whether even the best efforts are ever truly enough. A caller joins to share their perspective on raising kids, prompting more personal stories and honest reflections from the hosts.

The Legendary Homer Blow and Bailey Coleman reunite in the studio. Homer shares highlights from his recent trip to Dallas before the conversation turns to the heartbreaking story of 15-year-old Azonria Jones, tragically murdered by her boyfriend. The duo dives deep into the gun violence epidemic, examining the stark disparities between Black and white youth. Callers join in with raw, emotional takes, and Bailey and Homer react to a clip from Tory Lowe featuring a mother who says she’s doing all she can to protect her children—but questions how much is really in her control.

the Legendary Dame Ellzey and Homer Blow dive deep into the unsettling reality of the National Guard being deployed to various cities, questioning the contrast between its intended purpose and its current use. A clip from Senator Dick Durbin sparks debate as he claims Louisiana is more dangerous than Illinois—raising eyebrows and tensions. Callers weigh in on the government shutdown, pointing out how benefit cuts disproportionately affect Black communities. Dame and Homer don’t hold back: Who’s really going to help you? In the wrap-up, they urge listeners to break out of their bubbles and see the full picture

The Legendary Homer Blow is back from Dallas with stories from the Packers vs. Cowboys game, and he’s reunited with the Legendary Dame Ellzey for a packed show. The duo dives into the breakdown between Ascension and United Health Care—and what that means for Milwaukee residents who rely on both. Then, the conversation shifts to the ongoing government shutdown, drawing connections between federal gridlock and local impact. Homer and Dame challenge the idea of living in a bubble, reminding listeners: even if you think it won’t affect you—it will.

Dame Ellzey reflects on how his generation is facing its first real hardship, comparing today’s struggles to slavery and Jim Crow. The discussion shifts to Trump’s attacks and the fallout in Wisconsin, including Special Ed funding cuts. Then it’s politics on blast: Bill Berrien enters the chat, and the Republican who dropped out of the governor’s race sparks debate. Black Republican callers join in with their perspectives on Trump and the future of the party.

Bailey Coleman and Dame Ellzey kick off the show reminiscing about their first jobs — and why fast food wasn’t it. The convo heats up as they dive into Bad Bunny’s rumored Super Bowl performance and whether the NFL is sending a message following Kendrick Lamar’s set last year. Is this a clapback to Trump? Callers weigh in. Then, the tone shifts as Dame and Bailey tackle the Trump administration’s funding cuts to Special Ed in Wisconsin. What does this mean for teachers and training programs? More callers join the discussion as the crew breaks it all down.

Bailey Coleman and Dame Ellzey react to a new list naming the dirtiest cities in America, then welcome Lee Hawkins from NABJ Milwaukee to discuss his powerful book “I Am Nobody’s Slave.” Dame shares his weekend binge of reality TV, sparking a deeper convo on how the genre has evolved—and whether it’s harming today’s youth. Callers join in, sharing thoughts on parenting, media influence, and the importance of monitoring what kids watch.

Bailey Coleman and Dame Ellzey unpack their weekend, discuss Gladys Knight’s conservatorship, and dive into the rise in shootings across the U.S.—connecting mental health and veterans' issues. They explore VA budget cuts, Planned Parenthood’s abortion pause, and the shifting priorities behind SNAP cuts and ICE funding.