John Ernst is the “In house guy” at Altamont Beer Works handling digital media, design and working with Steve on the company’s marketing goals. John tells us how he cracked the industry, ultimately teamed up with Steve Sartori at Altamont and created the visual framework for the company to take off. What started as side work quickly became a passion, and it wasn’t long before the ABW crew brought him on full time. John is as sharp as they come, extremely talented and naturally understands the type of work ethic it takes to be successful. We really enjoyed his perspective and we definitely will get him back out here next season to check in on the Altamont Takeover!