Co-host Scott Doucett opens this episode admitting he’s frustrated because he finds himself in the same client situations over and over. Does he blame the client? Nope. In this episode Scott and Airial discuss why entrepreneurs find themselves in this situation and exactly how to fix it! What are your deal breakers? Who are you looking for? Scott gets Airial to dish on who her ideal clients are! Listen for all this and the evolution of clients and client relationships between both Scott and Airial across Podcast Bay, The Veteran Woman Podcast, The TrepTECH Podcast, and The Rebel Revolution. Coach Airial breaks it down! Our hosts also break down why batch recording and keeping your production team ahead of the curve works brilliantly for you, them, and the business relationship!

Airial Quotes:

“My Coach, Cassie Howard, calls them soulmate clients and now I see why.”

“Hold up, are you trying to get a free coaching session right now?”

“I have several brands and the target markets are different, but the overarching ideal client is the same.”

“My ideal client was a veteran woman and the longer I do this, the more specific I can get about her.”

“They will tell me if I say something that isn’t going to work.”

“She’ll say, ‘I dont wanna talk about sales funnels today.’”

“You have ettiquette because it’s been p****ing you off.”

“No! You have to put your foot down!”

“I decided to do a character sketch to map out my ideal client.”

“Allow them to self-identify.”

“I did an e-mail like this and repurposed it on my page. Is it you I’m looking for?”

 

Scott Quotes:

“I started off desperate. I would work with anyone who threw money at me.”

“I got called names because they weren’t holding up their side of the arrangement.”

“You’re looking for a certain set of qualities.”

“The people I want to attract in the future, I want to already know how this business works”

“You can’t give me a file on Wednesday that’s due Friday. I’ve got things I want to put in place for that: contracts, late fees, and service level agreements”

“This will humanize my team!”

“You have to be willing to get me stuff at least three weeks ahead and keep me ahead.”

“I know what I’m going to do going forward: client vetting on the calls.”

“Someone else’s procrastination means my team has to work on Christmas Eve and I’m not okay with that.”

“If it’s a Done For You service, the more you do for us, the better it’ll be done for you. That’s what I want people understanding.”

“We have to be able to finesse. Audio is an art. If we don’t have the time to finesse it, it’ll sound like an amatuer did it.”

 

Airial Links

Airial's Facebook Profile

The Veteran Woman

Rebel Revolution Blog

TrepTECH Academy   

TrepTECH Facebook Profile

TrepTECH Bonus Features

Talk to Airial One-on-One  

 

Scott Links

www.podcastbay.net

(Click “I already have a podcast”)

Scott's Facebook Profile

Scott's Instagram Profile

Podcast Bay Facebook Group

 

Find TrepTECH Podcast on the Below Podcast Apps/Podcast Player

Apple Podcast (Apple Only)

Castbox.FM (Android & Apple)

Libsyn

 

Mentions:

Cassie Howard on Facebook

 

Disclaimer: Select links are affiliate links