Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

Turn One Hour into $100K: The Leverage Power of Guest Podcasting


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Imagine turning a single podcast guest spot into the kind of impact most business owners dream of—visibility, clients, cash, and credibility, all rolled into one mic drop moment. In this episode of Communication Queen, Kimberly Spencer takes you behind the scenes of how transformational leaders leverage guest podcasting to build their brand and bottom line without burning out on paid ads or endless social media hustle.

You’ll discover how guest podcasting isn’t just another marketing tactic—it’s your ticket to amplifying your voice, making your message magnetic, and forming relationships that open doors to speaking gigs, partnerships, and high-ticket clients. Kimberly shares the story of how a single standout guest appearance can create a ripple effect of referrals, collaborations, and recurring visibility—without chasing algorithms or ad budgets.

Whether you’re a visionary entrepreneur, speaker, or service provider ready to scale your impact, this episode gives you the roadmap to turn your story into strategy. Learn how to identify the right shows, dazzle hosts, and become the guest they can’t stop raving about.

👑 Ready to make your voice heard AND bankable? Tune in, Queen, and step into your spotlight.

📚Grab the “Top Books of 2024 to Change Your Life,” the bestseller, multi-gold-medal award-winner, “Make Every Podcast Want You” by Kimberly Spencer. Available now on Amazon: https://amzn.to/42kllur 

 

😎Discover how to get booked on the TOP 5% of podcasts to leverage podcast interviews for lead generation for your business owners, founders, podcasters, and authors. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts

Enjoy, sovereigns!

Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube.
What You’ll Learn in this Episode:
  • 🎙 The True Power of Guest Podcasting
  • You’ll learn why guest podcasting is not just another marketing tactic—it’s a proven strategy to gain instant visibility, credibility, and clients by borrowing the trust that podcast hosts have built with their audience.

    • 💡 How One Interview Can Ripple Into Massive Opportunity
    • Discover how a single guest podcast appearance can create a ripple effect—leading to speaking gigs, partnerships, referrals, and multiple touchpoints of visibility without constant effort.

      • ⚡ The Secret to Leverage Like a Leader
      • Find out how visionary entrepreneurs use leverage—of time, relationships, and platforms—to create exponential returns on a single hour of their time.

        • 🛑 Why You Should Stop Chasing Algorithms
        • You’ll gain clarity on why the social media content treadmill and endless ad spend often deliver less ROI than showing up once on the right podcast.

          • 🔑 Actionable Steps to Get Booked on Top Podcasts
          • Kimberly shares how you can craft a guest podcasting strategy that puts you in the top 5% of shows and builds a $100K profit plan—without burnout or wasted effort.

            • ❤️ The Mindset Shift That Turns Your Story Into Strategy
            • You’ll be inspired to see your voice and story as your greatest business asset—and learn how to share it in a way that resonates, builds trust, and drives results.

              • 👑 Bottom line? You’ll learn how to stop hustling for attention and start attracting opportunities that grow your impact and income—by simply leveraging the power of your voice.
              • 💥 Ready to step into your mic drop moment? This episode is your blueprint



                Quotes:

                “Great leaders know how to leverage their time, money, and resources for exponential returns.” ~ Kimberly Spencer

                “Stop chasing likes—start leveraging your voice.” ~ Kimberly Spencer

                “Your voice, your story, your genius—that’s what makes you unforgettable on a podcast.” ~ Kimberly Spencer

                Moments of Note:

                00:00 – The #1 Smartest Way to Generate Revenue Without Ads

                Discover how guest podcasting beats paid ads at building your business faster and smarter.

                01:10 – The Book That Started a Podcasting Revolution

                How Make Every Podcast Want You became the guide to landing dream podcast interviews.

                02:00 – Welcome to Communication Queens: Transform Your Story Into Strategy

                Kimberly Spencer introduces the show’s mission and how transformational storytelling builds your brand.

                03:00 – The Real Difference Between Leaders Who Scale and Those Who Stall

                Why leverage is the secret sauce for leaders who grow visibility and revenue.

                04:05 – How Guest Podcasting Gives You Massive Visibility (and Why It Works)

                Learn how podcast guesting puts you in front of engaged audiences ready to listen and buy.

                05:30 – Borrowing Trust: The Secret Power of Guest Podcasting

                Why guest podcasting’s biggest strength is tapping into the trust podcast hosts already have with their audience.

                06:45 – The Ripple Effect of One Great Interview: Real Success Stories

                Kimberly shares how relationships and referrals from podcasting create long-term visibility and opportunities.

                08:20 – From Guest to Advocate: Why It’s Not About Selling the Host

                How to focus on building relationships that amplify your brand without being salesy.

                09:40 – How One Guest Spot Can Multiply Into Seven Visibility Wins

                The story of Mike Kim and how dazzling two podcasters led to exponential exposure.

                11:15 – Why Guest Podcasting Is a Strategic Tool for Leaders

                How this marketing strategy lands clients, speaking gigs at top companies, and builds brand authority.

                12:30 – Your 100K Podcast Guesting Plan: How to Get Booked and Bankable

                Invitation to take action: Build your profitable guest podcasting strategy and start leveraging your genius.

                13:50 – Final Empowerment: Let Your Story and Your Voice Be Heard

                Kimberly closes with a reminder of the power of your voice and story to create impact.

                Transcript:

                For a full episode transcript, it can be found here. https://www.communicationqueens.com/blog

                Sharables:

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                🎙Subscribe + Listen to the Communication Queen Podcast here:

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                🥰  Loved learning about how to improve your communication skills and get booked on podcast interviews? Listen to this podcast again: https://www.youtube.com/watch?v=WCE-I1nu3qA&list=PLm4BjuAmP6DvwRPEBpVMJT5UrQoaD_5J8

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                Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcastingBy Kimberly Spencer | Master NLP Performance Coach for Entrepreneurs, CEO of Communication Queens, TEDx Speaker, Author, and Entrepreneur for 17+ years