Authentic Influence

Turn to the Nerds: NerdWallet CMO Kelly Gillease

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On today's episode, Adam Conner is joined by the CMO of NerdWallet, Kelly Gillease.

Today, you'll learn:

  • Kelly's journey to NerdWallet; her path through several successful internet companies; plus, what makes them successful
  • The spectrum of offerings NerdWallet brings to market; insight on how NerdWallet offers value to consumers regardless of whether or not it directly benefits the bottom line
  • NerdWallet's strengths and opportunities with regard to marketing through the voice of the consumer
  • What Kelly envisions as trends in marketing change over the next few years
  • Advice on how to be a more authentic marketer

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    Reach out to Adam Conner on LinkedIn at https://www.linkedin.com/in/adamjconner/ or via email at [email protected] with suggestions for guests, content, or general interest/feedback.

    Find more at https://www.podcast.vivoom.co/.

    Enjoy!

    Music: "Streetview" by Jahzzar is licensed under a Attribution-ShareAlike License (CC BY-SA 4.0)

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    Authentic InfluenceBy Adam Conner
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