Episode 010: Your referral group meetings are a great opportunity to refine your message to get more business. But if you play it safe and do what's expected how will that happen? You have to mix it up and stretch your limits to truly get the most out of your group. In this episode Eric talks about how to turn your group meeting into a networking laboratory. Experimenting and testing new content can also get you more referrals inside your group. And why taking a few risks can lead you to the perfect marketing message for the rest of the world too!

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