Meet Zach Messler! Zach has spent 20 years in product marketing for B2B technology companies, teaching non-technical sales pros how to explain complex software to business executives. Along the way, he's learned a few things about… how to writehow to presentand how to speak …all in a way that’s perfectly understood, grabs attention and holds on to it, and compels people to act. When you can do these things, it’s incredible what happens: You stop fumbling over words and wondering what to say.Those awkward feelings of how to start or wondering if you’re heard? They evaporate.Your inner imposter is shut down, thanks to your growing base of fans, prospects, and customers. About a year ago, he realized he could help a whole lot more people than a few hundred sales pros. So he jumped. He left his corporate career behind and set off to create something special. Connect with Zach by visiting his website zachmessler.com  LinkedIn at https://www.linkedin.com/in/zachmessler/ Twitter @ZMessler