The Playbook

Turning Memories Into a Lasting Legacy


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In today’s episode, I sit down with David Gastelum, founder of DASH, an AI-powered platform built to preserve the memories and stories that define a life. After 23 years as a Los Angeles firefighter responding to countless emergency calls, David began asking a powerful question: what happens to someone’s memories after they’re gone? That realization led him to create DASH, a digital legacy system that connects photos, videos, and personal stories to physical memorials using QR codes. We talk about honoring the people who shaped us, preserving family history beyond boxes of old photos, and how emerging technology may allow future generations to experience the voices, stories, and moments that shaped their lives.

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The PlaybookBy David Meltzer, Entrepreneur.com