Uncorking a Story

Turning Pain into Purpose, with Bill Potts

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Bill C. Potts is a motivational speaker, business leader, and community builder who has held executive roles at IRONMAN Group and Clearwater Marine Aquarium. He is co-founder and managing director of marketing agency Remedy 365 and a lecturer at Tulane University. An IRONMAN triathlete and a five-time cancer survivor, Bill is a long-time volunteer at his local homeless shelter and an advisory board member of the Halo House Foundation. He joined me on Uncorking a Story to discuss his memoir Up for the Fight.


Key Themes


  1. The Writing Process: The writing process is a journey that requires dedication and perseverance. Just like running a marathon mile by mile, writers must tackle each sentence and follow a “training plan” to reach their desired destination.
  2. Heartbreak and Resilience: Exploring themes of heartbreak and resilience can create compelling stories that will be helpful to others. By delving into the emotions and experiences of characters who have faced loss, writers can create engaging narratives that resonate with readers.
  3. Embracing the Unavoidable: When writing about sensitive topics like cancer, it is important to address them honestly and authentically. Feedback from publishers and editors can provide valuable insights and help shape the narrative to create a meaningful book.
  4. Turning Pain into Purpose: Finding one's purpose often involves introspection and seeking guidance from others. By sharing personal experiences and helping others who are going through similar challenges, writers can turn their pain into a purposeful endeavor.
  5. Collaboration and Support: The input and support of others, such as publishers and mentors, can greatly contribute to the success of a book. Engaging in conversations and seeking guidance from trusted individuals can help writers refine their ideas and bring their stories to life.



    6. Buy Up for the Fight

    Amazon: https://amzn.to/3s7W33i

    Bookshop.org: https://bookshop.org/a/54587/9781774581681



    Connect with Bill

    Website: https://www.billcpotts.com/

    LinkedIn: https://www.linkedin.com/in/billcpotts/

    Facebook: https://www.facebook.com/billcpotts

    Twitter: https://twitter.com/BillCPotts

    Instagram: https://www.instagram.com/billcpotts93/

    TikTok: https://www.tiktok.com/@billcpotts

    YouTube: https://www.youtube.com/channel/UCK0EbVMSYQ8B6BYPwOWZIQQ



    Connect with Mike

    Website: https://uncorkingastory.com/

    Youtube: https://www.youtube.com/channel/UCSvS4fuG3L1JMZeOyHvfk_g

    Instagram: https://www.instagram.com/uncorkingastory/

    TikTok: https://www.tiktok.com/@uncorkingastory

    Twitter: https://twitter.com/uncorkingastory

    Facebook: https://www.facebook.com/uncorkingastory

    LinkedIn: https://www.linkedin.com/company/uncorking-a-story/


    If you like this episode, please share it with a friend. If you have not done so already, please rate and review Uncorking a Story on Apple Podcasts, or wherever you get your podcasts.



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    Uncorking a StoryBy Michael Carlon
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