During a turndown in business, like many of us are experiencing right now, it's the Fixed Costs that can ultimately kill the business.

But what if they could convert some of those Fixed Costs into Variable Costs?

Rent, is a great example.

What if you could convince your landlord to accept a Variable Rent structure?

Pre-COVID-19, this might have a been a dream.

But as we come out of this crisis, all bets are off. Anything might be possible.

In preparation for the Brave New World that awaits you, take a look at your P&L and start thinking about how you might be able to change some of your Fixed Costs into Variable Costs.

#businesscontinuityplan #fixedcosts #variablecosts