TWA 39 : Customers: Partners in Business

In episode 39 we touched on the relationships between all parties involved in moving a load. We will elaborate further on that tonight as we discuss how a customer is not just who signs your check, but an extension of your own business. No matter the relationship of broker, carrier, shipper/receiver, or owner operator, everyone plays a role in the ultimate goal of moving the product. Working to please the interests of everyone is great way to build long-term business relationships and solidify your success in the industry. Do you look at customers as a daunting task that you must overcome, or as an equal trying to accomplish the same task you have? Your questions and comments are always the top priority and what keep this show great! Press 1 at any time to "raise your hand" and get on the air!