As expected, Elon’s plan to sell blue checkmarks, which no longer signify verification, has led to a raft of people impersonating prominent identities and brands in the app.

Of which comes as a no surprise considering many people warned musk about the rise of impersonation and other challenges as witnessed in the previous week. yet Elon pushed ahead with it anyway, explaining that it would be ‘the great leveler’, in that it would enable everyone to get a blue checkmark, not just celebrities – To which he described as Lords and a peasant system, which isn't balanced at all. Check out Brander twitter.com/brander-br