“One can very easily associate with Krishna simply by remembering His transcendental pastimes. Everyone has a tendency to love someone. That Krishna should be the object of love is the central point of Krishna consciousness. By constantly chanting the Hare Krishna mantra and remembering the transcendental pastimes of Krishna, one can be fully in Krishna consciousness and thus make his life sublime and fruitful.” (Krishna, The Supreme Personality of Godhead, Vol 1, Ch 34)