Build brand trust and shorten the sales cycle using a one-two punch of rich content combined with derivative micro-content. Jason Swenk, host of the Smart Agency Master Class podcast and coach to growth-oriented agencies nationwide, does not enjoy writing blogs. And he's certainly not alone in that sentiment! But what Jason does enjoy is helping businesses grow through education. He's developed a one-two content marketing punch that capitalizes on his strengths and expertise, with rich podcast content at its core.