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You cannot fake genuine curiosity.” In this episode of Type A: Unhinged, Nate and Di sit down with Armaan Kapadia, founder of Six Table. Armaan went from frontline BDR trenches and Apple QA testing to enterprise SaaS sales at Ometria and IDHL—all before burning the boats to launch a platform flipping the broken B2B software procurement model on its head.
We break down how Armaan ditched hyper-personalized AI spam in favor of raw authenticity, why 95% of trade show deals happen at hotel bar lobbies instead of expo booths, and how building a network based on long-term trust will always out-scale automated 6-step cold sequences.
The Audit Highlights:
Why a high conversion rate might actually mean your marketing is failing. Courtney Lear Wallace (Head of E-commerce at Dermalogica) breaks down C-suite P&L realities, managing multi-channel distribution, and why brand loyalty always beats channel loyalty.
“Nobody wants to buy a human.” In this episode of Type A: Unhinged, Nate and Di sit down with Sarah Moudry, Founder and CEO of BIZLINX.AI and Bizella Inc. Sarah is a self-proclaimed Type B “macro thinker” who spent two decades in traditional corporate M&A before burning the boats to completely automate the outdated broker system.
We break down her recent six-year journey launching, scaling, and exiting a massive Hand & Stone spa franchise with her polar-opposite, hyper-Type A sister. From missing runtime sheets to cutting seller exit fees by 90%, this episode is an audit on emotional intelligence, tech-driven matchmaking, and learning how to step away from your own desk.
The Audit Highlights:
The Sibling Faux Pas: Why failing to divide tasks early on with her Type A sister became a six-year lesson in managing boundaries and reading strengths.
The Exit: How BIZLINX.AI uses a Match.com-meets-Zillow swiping interface to simplify the M&A space for entrepreneurs.
SDE over Top-Line: The #1 metric small business owners ignore, and why a $2.5M business isn’t worth a dime if the founder is still working the floor 90% of the time.
The Corporate Edit: Sarah shares the raw reality of leaving the “politics and patriarchy” of corporate structures to build a dual-brand empire.
The ADHD Three-Task Rule: Sarah’s personal productivity hack for keeping a hyperactive brain grounded without drowning in standard Type A checklists.
If you only know your team through status reports and middle management, you aren’t leading a team, you’re managing a black box. In this episode of Type A: Unhinged, Nate and Di audit the Active Desk Philosophy. As you climb the ladder, it becomes dangerously easy to see names on a chart rather than talent in action; we break down why keeping a real project on your desk is the only way to find your “HiPos” (High Potentials) and maintain your technical empathy.
We dive into Nate’s “Logistics Brain” lessons from his Target days, Di’s workflow automation wins, and why the most “unhinged” drive is often found in the people thinking three steps ahead of the meeting agenda.
The Audit Highlights:
“I felt like Tom Hanks in Castaway… I made fire.” In this episode, Nate and Di audit the world of Vibe Coding - the transition from fighting syntax to leading with intent. Whether you’re a non-coder building your first app or a technical architect self-hosting local LLMs, this is the blueprint for force-multiplying your output.
We dive into the “Hard Way” history of manual Python scrapers and disk-space disasters, contrasting it with the modern reality of “Vibe-ing” entire functional platforms into existence in a single afternoon.
The Audit Highlights:
“If you stop learning, you stop leading.” In this episode of Type A: Unhinged, Nate and Di sit down with Kayla Brown, Director of Customer Lifecycle at Hibbett, to audit what it really takes to scale a career and a tech stack in the high-velocity world of retail sneakers and sports.
Kayla has been at Hibbett for eight years, moving from Email Marketing Specialist to Director—a rare feat in an industry where “jumping ship” is the standard. We dive into her “Yes, And” mentality and how she manages a massive plate that includes CRM, Loyalty, Email, Mobile, and Paid Media.
The Audit Highlights:
The AI Intern: Why Kayla tells her team that AI is the “intern,” not the specialist. We discuss how to use tools like DaVinci and Movable Ink to evolve roles from execution to strategy.
The Conference Survival Guide: How Kayla treats the conference circuit like a product launch—complete with color-coded calendars and “transition blocks” to protect her Type A energy.
Life as a CRM Program: Kayla reveals her “unhinged” secret to work-life balance: treating work as “Acquisition” and personal life as “Retention.”
The Click Rate Controversy: Why focusing on clicks is a distraction for multi-channel retailers and how Hibbett uses loyalty data to track the “surgical assumption” of in-store conversions.
The Pomodoro Pivot: Nate and Di introduce Kayla to the magic of Pomodoro timers (and the high-performance “ding” of checking off a task).
“Everything is figureoutable.” That is the mantra of today’s guest, Nicole Williams. Nicole is a Type A powerhouse who transitions between high-stakes worlds like a pro, from the calculated environment of Private Equity to building high-end ecommerce sites and serving as the CEO and Board President of USA Dodgeball.
In this episode, we audit the “Whatever it Takes” mindset that defines Nicole’s career. We dive into the legendary 2015 Wine Opener Incident, where she stood up a full Shopify store, managed affiliate marketing, and launched a Black Friday campaign in exactly four days. All while learning how to operate heavy machinery in a warehouse.
Key Takeaways from the Audit:
In this episode, Nate and Di confess to the “Pro-Grade Trap.” Why do Type A people buy the $600 version of something before they’ve even finished the tutorial?
The Highlights:
The Challenge: The Hobby ROI Audit. List three professional skills you accidentally learned from a hobby that is currently collecting dust.
From Cleaning Rental Shoes to Chief Operating Officer 👠📦
We sit down with Amanda, the COO of our day job, a mother of five (including one-year-old twins), and the woman who can move 10,000 boxes while managing a “stroller blowout.”
The Highlights:
The Challenge: Stop second-guessing. Say your goal out loud this week and push for it. As Amanda says: “You can have it all.”
We are officially back from eTail Palm Springs, and while the “polite panic” of the show has subsided, our to-do lists are at peak capacity. In this episode, we audit the Agentic AI hype, recount the most unhinged sales pitch in conference history, and reveal the technical ghost that nearly caught us on the hook before we even left for the airport.
From the publisher's feed
Welcome to Type A: Unhinged, the podcast for high-achievers who know that a little chaos is part of the master plan.
We’re your hosts: a performance marketing guru who lives for data and a creative services director who makes words and websites sing. Together, we’re the professional working partners who are also a hoot, bringing organized chaos to marketing and beyond.
Each week, we dissect the systems, strategies, and delightful madness behind success. We’ll bring you no-fluff marketing advice, interviews with whip-smart guests who are masters of their craft (from finance to aviation and AI), and our unfiltered take on how to be ruthlessly effective without losing your mind.
If you’re ready to build, optimize, and laugh while you’re doing it, you’re in the right place.
Hit subscribe and let’s get unhinged.
Find more organized chaos at typeaunhinged.com.