09.16.2021 - By J. Robert Brooks, CBI, CEPA
There’s a classic, popular line in business sales – “Time kills all deals.” But when Denise Logan hears that, she knows the person who said it is actually scared – scared that if they don’t push, they will lose out and the deal will fall through. Denise has another saying that challenges this mantra – “Unaddressed emotion kills deals.”Every single seller has an emotional drama around the sale of their practice. If things happen too fast and their emotions aren’t addressed, then they will...