This is #3 of the UNC Women's Soccer core values as espoused by their coach, Anson Dorrance. He says "And we want these four years of college to be rich, valuable, and deep." This means doing the right things to become educated, but also making the right choices to get value out of your education. Or, you could be like someone Will Hunting derided: "You wasted $150,000 on an education you coulda got for $1.50 in late fees at the public library."