Caroline Biesalski introduces Mark A Preston, who shares valuable insights on fostering business relationships. The discussion addresses common misconceptions and effective strategies for customer growth, highlighting the importance of understanding client needs. Mark offers unconventional strategies and emphasizes the role of mentorship in achieving business success. They explore the significance of setting clear goals and Mark discusses his upcoming projects. Caroline concludes the episode with her reflections on the conversation, offering listeners practical takeaways to apply in their business endeavors.

(0:00) Introduction and Mark's insights on business relationships

(1:18) Caroline welcomes Mark A Preston

(2:35) Misconceptions and strategies for customer growth

(8:08) Unconventional strategies and mentorship in business

(11:04) Setting goals and upcoming projects with Mark Preston

(14:23) Closing remarks and Caroline's reflections