Today’s conversation is with Reggie Rivers, the Founder and President of The Gala Team, a company that helps non-profits raise money by hosting benefit galas.

Reggie is a former Denver Broncos running back (1991-1996), has worked in newspaper, radio and television for 25 years, and has published six books — but most importantly, Reggie is an extremely effective communicator.

Reggie delivered a TEDx Talk in 2013 sharing some contrarian advice: If you want to achieve your goals, don’t focus on them.

Expect to challenge your conventional beliefs by thinking more about the near-term, being more reactive and less proactive, and much more.

Enjoy!

Timestamps:

(0:46): Who is Reggie Rivers?

(2:00): How playing in the NFL made Reggie question his habits.

(5:22): Control your behaviors, let the rest handle itself.

(9:19): How being more reactive and receptive to new circumstances has worked in Reggie’s favor.

(17:43): What is benefit auctioneering? Why is effective communication critical for this business?

(21:12): The power of reading and writing from a young age, and pursuing curiosity.

(30:07): Money as a motivator, and Reggie’s search for something meaningful.

(36:42): Finding fulfillment and purpose.

(41:02): Advice for people who struggle with discipline.

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit theprinciplepodcast.substack.com