Uncovered by CURATED

In this episode of the Curated Podcast, John Temerian sits down with entrepreneur, rally organizer, and cultural icon Maximillion Cooper to uncover the incredible origin story of Gumball 3000.

What began as an ambitious road trip among friends evolved into one of the most recognizable automotive lifestyle events in the world—a phenomenon that blended supercars, music, fashion, celebrity culture, and adventure long before anyone else was doing it. Maximillion shares the early days of Gumball, the challenges of building the event, the unforgettable moments that defined its legacy, and how a simple idea became a global brand spanning more than two decades.

From wild stories on the road to the vision that transformed car culture forever, this is a deep dive into one of the most influential movements in the automotive world.

Subscribe for more conversations with the people who shaped the cars, brands, and stories that define automotive history.

Matt Farah from ‪@TheSmokingTire‬ stopped by the CURATED Studio. John and Matt first met 20 years ago at John's event - Palm Beach Supercar Weekend. There friendship has endured ever since, and their mutual love for cars even deeper. In this episode we dive into what's exciting - and what's scary - in today's car world, how Matt's Countach engine ended up in Italy, and how Matt got his start in YouTube. 

Monterey Car Week 2025 delivered some jaw-dropping auction results as RM Sotheby’s, Broad Arrow, Gooding & Co., and more brought rare modern-era supercars to the block. Legendary icons like the former Ralph Lauren Ferrari F50 and the ultra-rare Ferrari F40 LM highlighted the importance of 1980s, 1990s, and 2000s car. Collectors showed strong demand for analog performance and provenance, while the Ferrari SP3 Dayton charity auction result blew everyone's mind at $26,000,000!

In this video, we break down the standout sales, the market trends shaping the future of collectible supercars, and what these results mean for enthusiasts and investors alike. After an exciting week of events like The Quail and Pebble Beach Concours, it's a joy to break down these significant results and share with you all!