From our Season 11 Archives, one of our favourites.

This week, we look at the ways libraries market themselves. If you think libraries are quiet, you’ve got another thing coming. We’ll talk about a library video series that played like a TV cop show - and - we’ll look at library wars - when libraries battle each other on social media.

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TERRY at checkout. Download Saily app or go to https://saily.com/terry

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From our Season 12 Archives, one of our favourites.

This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how IKEA recruited new workers without needing to buy an ad. How VW found new mechanics by posting ads in the most unusual place. And the amazing ways the intelligence community recruits spies and code breakers.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

From our Season 12 Archives, one of our favourites.

This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We'll talk about how the movie Willy Wonka and the Chocolate Factory was owned by a candy company. And we'll reveal whether it really was Phil Collins inside that gorilla costume in that famous Cadbury Dairy Milk commercial.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

From our Season 11 Archives, one of our favourites.

This week, we explore how dating agencies Sell Love. We’ll talk about the very first dating service in history, we’ll explore one app that is more about lust than love and we’ll talk about how heartthrob Reynolds created one of the best dating commercials of the last 10 years.

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Get an exclusive 15% discount on Saily data plans! Use code

TERRY at checkout. Download Saily app or go to https://saily.com/terry

Hosted on Acast. See acast.com/privacy for more information.

This week, it’s our annual Ask Terry episode.

As we do every year, we open the show to questions from our listeners.

This week, we’ll answer a question about the longest-lasting slogans in history, we’ll explore why there is so much dancing going on in commercials these days, and we’ll play a fun game where you have to guess the celebrity voice.

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Dramatic car stunts are not just the stuff of movies.

They’re also the stuff of car commercials.

We’ll talk about one ad where skydivers risked their lives spelling out the word “Honda” in the sky, a commercial where a car speeds on the roof of a skyscraper, and a story about a car that was dropped from an airplane - and the parachute didn’t work.

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

This week, it’s our annual Brand Envy episode.

We look at four brands that I admire.

One is a cosmetics empire started by a woman in an era when women couldn’t even vote.

One is a band I have a soft spot for.

Another is a family-owned business that has lasted 88 years.

The fourth is a TV show that broke records.

And they all have one thing in common – they succeeded against all odds.

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 This week, we talk about Pet Marketing.

The pet products industry is worth about $150 billion dollars. And when you love a pet, money is no object.

We’ll listen to a pet food campaign that had dogs conduct a symphony orchestra.

We’ll flip through IKEA’s CAT-alogues and DOG-alogues.

And we’ll explore Dolly Parton’s “Doggy Parton” fashion line.

Hosted on Acast. See acast.com/privacy for more information.