Clare Coupe’s career isn’t your standard comms story. She started in marketing, cutting her teeth in higher education before pivoting into communications. Now, as Head of Communications and Public Affairs for Lancashire County Council (LCC), she brings a sharp, clear-eyed approach to the role. Clare’s secret weapon? A marketing-honed radar for audience needs that makes her a powerhouse in the PR world. If you’re in PR or comms and you’re not thinking audience-first, Clare’s here to wake you up. Here’s what she’s bringing to PR in the Real World. 

Hosted on Acast. See acast.com/privacy for more information.