Why do your customers do what they do? In Episode 5 of the Sizzle Podcast, host Bear Wade breaks down the art of understanding audience behavior to create more impactful marketing strategies.

Learn how to analyze behavioral data, uncover psychographics, and map the customer journey to identify what truly drives your audience. Plus, hear a real-life example of how Sizzle used behavioral insights to boost client engagement. If you’re ready to follow the breadcrumbs and turn audience actions into meaningful results, this episode is for you!