People can form judgments very quickly: within a matter of minutes they can start to form lasting judgments about you, your approach and your organization. Part of these judgments stem from "cognitive biases," which can influence every decision we make personally and professionally. In this podcast, TRICOM President & CEO Julie Ann Bittner speaks with Rob Mosely, Managing Partner for Next Level Exchange, a global learning collaborative dedicated to the Executive Search and Staffing industry. Rob and Julie Ann discuss specific cognitive biases that consistently play a role in complex business decisions such as loss aversion, and status quo bias, and speak to ways to reframe conversations. Rob also reveals his LACES model, which helps someone successfully communicate and implement essential skills to overcome resistance when speaking with prospects. This enlightening discussion will help you navigate bias in conversations with customers and prospects with greater ease.