BUILDING UP your business

Understanding Early Stage Financing


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Founders, raising money isn’t as glamorous as it looks, it’s a legal and financial minefield.


That’s why I brought in Leslee Cohen, Managing Partner at All Rise Legal Counsel, for the newest episode of Building Up Your Business and it’s live now!

We dig into the realities of early-stage fundraising, including: ⚖️ Why investors won’t touch you without the right legal structure.

🚩 The biggest red flag on your cap table (and how to avoid it).

💡 The hard truth: investors care more about profit than your product.

📊 Why your pitch deck is your sales piece but disclosures are your insurance policy.


If you’re planning a raise, this episode will give you the roadmap to protect your business, your equity, and your sanity.

Listen now!

Chat directly with Leslee if you have questions.

https://calendly.com/lesleecohenallriselawyers/30-minute-meeting

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BUILDING UP your businessBy Erica Dill