After endless articles about Elon Musk’s acquisition of Twitter, I wanted to give some perspective. In this podcast I discuss what’s really going on here, and how Elon Musk’s activities are a good lesson for all of us. Yes, business leaders have a responsibility to society, but their #1 mission is to “get good things done.” And, like Ben Franklin years ago, Elon has a lot of good ideas. And this deal has some lessons about culture for every company.

Additional Resources

Elon Musk’s Pitch Deck: Big Plans For Twitter

Citizenship Redefined: Trust, Responsibility, Inclusion

Elon Musk Thinks He Can Double Twitter’s Revenues