No other generation demographic spends more and has more to spend. Yet, only 5% to 10% of marketing dollars target Baby Boomers.
In this interview, Barry Robertson and Marcus Matthews of Boomer-NeXt dives into more than the numbers on how to market to Boomers.

No other generation demographic spends more and has more to spend. Yet, only 5% to 10% of marketing dollars target Baby Boomers. In this interview, Barry Robertson and Marcus Matthews of Boomer-NeXt dives into more than the numbers on how to market to Boomers.

Understanding & Profiting from the Baby Boomer Market

Are you "older" and need to transition and transform yourself and your life? 
Need income? A job?
A life with passion and purpose? 
To be well and live a healthy and fulfilling life?
Support from a community?
Then you need a New Way Forward.
Paul Long and NewWayFWD.com podcasts offer successful thinking and methods to help you launch yourself to make the years ahead your best.

Business

Entrepreneurship

Education

Self-Improvement

Are you "older" and need to transition and transform yourself and your life? Need income? A job? A life with passion and purpose? To be well and live a healthy and fulfilling life? Support from a community? Then you need a New Way Forward. Paul Long and NewWayFWD.com podcasts offer successful thinking and methods to help you launch yourself to make the years ahead your best.

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Understanding & Profiting from the Baby Boomer Market

Understanding & Profiting from the Baby Boomer Market