This episode explores the psychology behind binge-watching and how streaming platforms use cliffhangers to capture your attention. You'll discover how your brain's reward system is manipulated through strategic storytelling and data-driven techniques to keep you engaged. Gain insights into the sophisticated methods that go beyond traditional narrative analysis, revealing how algorithms and viewer data shape your viewing habits. This conversation will help you understand the mechanisms that lead to endless engagement and offer strategies to regain control over your screen time.