Real As Yates

Understanding the Entertainer Buyer Profile


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Not all buyers are created equal—especially when it comes to those who live to host. In this episode, we break down what defines an “entertainer buyer” and how to spot one early in the search.⁠

Whether it’s Sunday brunches or backyard soirées, these buyers want more than a layout—they want a vibe. Tune in now.

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Real As YatesBy The Yates Team