Talking Carts with Consumer Reports

Understanding the "Pink Tax"


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From razors to body wash, products marketed to women can be up to 48% more expensive than the "male" versions—even when they're virtually the same! The "Pink Tax" is the gender-based price discrimination that drains women's wallets every day. Author Anna Gifty Opoku-Agyeman, who literally wrote the book on this: The Double Tax: How Women of Color Are Overcharged and Underpaid explains the unique and disproportionate financial burden placed on women of color.

Learn more about Anna's work: https://annagifty.com/

Read CR's piece on strategies to avoid the pink tax: https://www.consumerreports.org/money/what-is-the-pink-tax-a1270997218/

00:00:00 What is the "Pink Tax"?

00:01:56 Pink Tax Quiz

00:05:21 How Women of Color Are Overcharged and Underpaid

00:06:39 Effects on Society At Large

00:07:44 What the Data Shows

00:09:43 Costs for Parents

00:12:19 Impact on the Elderly

00:13:43 Price of Beauty

00:16:19 Childcare Expenses

00:19:13 How Communities are Affected

00:23:32 What You Can Change Now

00:26:24 Organizing for Economic Justice

00:28:38 Takeaways and Further Reading

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Talking Carts with Consumer ReportsBy Consumer Reports