<p>Content Intel welcomes <a href="https://www.linkedin.com/in/cpwillis/">Chris Willis</a>, <a href="https://www.acrolinx.com/">Acrolinx’s</a> Chief Marketing Officer, to discuss the importance of content governance and how it provides value to a range of audiences in tech, operations, leadership and brand alignment. Click below for more.</p>

Content Intel welcomes Chris Willis, Acrolinx’s Chief Marketing Officer, to discuss the importance of content governance and how it provides value to a range of audiences in tech, operations, leadership and brand alignment. Click below for more.

<p>Content Intel welcomes <a href="https://www.linkedin.com/in/cpwillis/" rel="noopener noreferrer">Chris Willis</a>, <a href="https://www.acrolinx.com/" rel="noopener noreferrer">Acrolinx’s</a> Chief Marketing Officer, to discuss the importance of content governance and how it provides value to a range of audiences in tech, operations, leadership and brand alignment. Click below for more.</p>

Understanding why your content is a valuable asset

This is your one-stop-shop for all things content, experimentation and B2B commerce. We discuss and interview top experts, both in-house as well as outside guests, in the B2B, content and testing industries. We will also explore how companies can captivate their audiences, convert new buyers, and drive long-term customer loyalty by leveraging experimentation to generate successful content creation. If you’re looking for actionable insights to up your B2B content strategy or experimentation game, get more creative, and be more empowered to drive revenue, you’ve come to the right place.

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Understanding why your content is a valuable asset

Understanding why your content is a valuable asset