Women in Product Marketing

Understanding Your Buyer & Leveraging Your Strengths with Alysia Eve, Director of Product Marketing at Citrix


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Alysia is a seasoned PMM leader and podcast host of the Women on Work show. In this interview she and Mary discuss end-to-end, full stack marketing and product launches. Alysia shares advice on how to better understand your buyer and identify your strengths to be a better leader. In this interview you’ll hear advice for your first product launch, and how to leverage your strengths to enable new opportunities.

Check out Women on Work podcast.
Connect with Alysia on LinkedIn.
Join Alysia on Sharebird.

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Women in Product MarketingBy Mary Sheehan, Sharebird

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