Cathy Hackl is an Emmy-nominated broadcast journalist turned public relations professional and social media strategist. Cathy is helping brands from across the globe with their Periscope strategy through her consulting business, Globally Social. Cathy teaches Social Media Management at IE Business School, one of Europe’s top business schools. She has spoken in the U.S. and internationally on communications and social media. She’s the Director for the Periscope Community Summit, the first ever Periscope user-generated conference. Cathy will also start teaching as an adjunct lecturer at the University of Florida College of Journalism & Communications soon.
Cathy has more than 10 years of combined experience in PR, social media & communications and working in national and local media including outlets such as CNN, FOX5, Discovery Channel and ABC News. She is experienced in social PR, media relations, internal communications, digital strategy, business-to-business, and business-to-consumer communications. Cathy has worked with clients in the technology, nonprofit, sustainability, hospitality, healthcare, commercial interior design and human resources sectors. She is active in the social media community in north central Florida and is the founder of Social Media Breakfast Gainesville. Her research interests include social media in emerging markets, growth hacking, communications planning for startups, brand recognition and management, women in technology, and strategic communications for small business owners. Cathy holds an MA in Latin American and Caribbean Studies and MS in Mass Communication from Florida International University, as well as BA in Broadcast Journalism from the University of Texas. She’s Costa Rican-American and lives in Gainesville, Florida with her husband (who’s a rocket scientist) and her two bilingual children.

-Periscope Summit